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Interview with John C. Havens
Had a great interview today with John C. Havens. on BlogTalkRadio.com. John and Shel Holtz recently released their new book Tactical Transparency: How Leaders Can Leverage Social Media to Maximize...
View ArticleGhost Blogging and Authenticity
David Mullen nails it with his post on “Save the Ghosts for Halloween” Think this is a great post and should be required reading for companies that want to “use” social media. It may seem like...
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The 50/50 Rule, Link Love & Reciprocity
The 50/50 Rule is something I started sharing with clients a while back. It’s nothing new or earth-shattering and TONS of individuals and companies are doing it EVERY SINGLE DAY. The idea is simple –...
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It’s there because it works…
Chris Brogan writes (in a great post you need to read here): How much does one of those opportunities cost? It can’t be cheap to put up a billboard in an airport, right? That same amount would fund a...
View ArticleCommunity Community Community
(the title of the post should be said outloud like Jan on the Brady Bunch yelling “Marsha Marsha Marsha!”) I think Micah’s post on the Lie About Community hits the mark pretty well. “Community”, like...
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